Product Configurator
Helix — Streamed Product Configurator
A browser-delivered Unreal Engine configurator with rule-based options, live pricing and cloud GPU autoscaling.
Challenge
A manufacturer's option catalogue lived in spreadsheets and static renders. Sales conversations depended on imagination, and every catalogue change meant a new render batch.
Objectives
- Show any valid configuration photorealistically, instantly
- Drive options and pricing from live product data
- Reach customers on any device without installs
- Keep GPU cost predictable
Technical Approach
The product was rebuilt as a modular real-time asset mapped to the client's option tree, then delivered through Pixel Streaming so full Lumen fidelity runs on cloud GPUs and streams to a browser. A typed message bridge connects the web UI to the Unreal scene, keeping menus, pricing and forms in HTML.
Development
- Modular asset structure mapped to SKU option tree
- Rule engine for incompatible option combinations
- Material, color and component variant switching
- Web UI with live pricing and spec summary
- Pixel Streaming signalling and autoscaling on cloud GPUs
- Session limits, queueing and cost controls
Key Features
- 01Real-time material, color and component changes
- 02Rule-based configuration validation
- 03Live pricing and quote generation
- 04Shareable configuration links
- 05Runs in any modern browser
Technology Stack
Unreal Engine 5Pixel StreamingWebRTCTypeScriptAWS GPUSubstance
Results
- Full catalogue configurable in the browser without installs
- Catalogue updates handled as data, not new renders
- Predictable GPU spend through session and scaling policy
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